{"product_id":"zum-laundry-soap-lavender-concentrated-64-fl-oz-2-pack-he-safe-plant-forward-gentle-detergent","title":"Zum Laundry Soap Lavender — Concentrated 64 fl oz (2 Pack) HE‑Safe, Plant‑Forward Gentle Detergent","description":"\u003cp\u003e\u003cstrong\u003eZum Laundry Soap Lavender is a concentrated, plant-forward liquid detergent in a 64 fl oz bottle (sold as a 2-pack) that gently cleans clothing, works in high-efficiency machines, and leaves a subtle lavender-forward scent.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMade by Zum by Indigo Wild, this laundry soap blends plant-derived cleaning agents and low-sudsing formulation to tackle everyday dirt while being gentle on sensitive skin. Each 64-ounce bottle is concentrated to deliver up to 64 regular loads, and the lavender version layers soft floral sweetness with cedar and bergamot top notes for a fresh, natural aroma. The formula is vegetarian and cruelty-free and is handcrafted in the U.S.A.\u003c\/p\u003e\n\n\u003ch3\u003eHow much cleaning power does one 64 fl oz bottle provide?\u003c\/h3\u003e\n\u003cp\u003eEach 64 fl oz bottle of Zum Laundry Soap is formulated to be highly concentrated so you get more washes per bottle than many mainstream liquids. The product labeling notes up to 64 regular loads per bottle when measured according to recommended dosing; performance is optimized in both standard and HE machines thanks to its low-sudsing recipe.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConcentrated formula: 64 fl oz yields about 64 loads with standard dosing.\u003c\/li\u003e\n  \u003cli\u003eLow-sudsing: compatible with high-efficiency front-load washers.\u003c\/li\u003e\n  \u003cli\u003ePlant-derived surfactants: remove everyday dirt without harsh additives.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does the Lavender scent smell like and how strong is it?\u003c\/h3\u003e\n\u003cp\u003eThe Lavender variety emphasizes soft floral notes that scent fabrics without overpowering them. Lavender provides a clean sweetness at the heart, while cedar and bergamot add subtle woody and citrus lift so laundry smells fresh but natural.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePrimary aroma: gentle lavender floral sweetness.\u003c\/li\u003e\n  \u003cli\u003eTop accents: cedar and bergamot for a balanced finish.\u003c\/li\u003e\n  \u003cli\u003eIntensity: light-to-moderate — designed to leave a fresh scent without heavy perfuming.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Zum Laundry Soap safe for sensitive skin and cruelty-free households?\u003c\/h3\u003e\n\u003cp\u003eZum positions this laundry soap as a gentler, plant-forward option made without animal testing and with simple, recognizable ingredients. The formula is vegetarian and cruelty-free, and the gentle surfactants make it a suitable choice for people seeking milder detergents, though anyone with specific allergies should always check the full ingredients list before use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegetarian and cruelty-free manufacturing.\u003c\/li\u003e\n  \u003cli\u003eUses primarily plant-derived cleaning agents rather than harsh phosphates.\u003c\/li\u003e\n  \u003cli\u003eHandcrafted in the U.S.A. with transparent ingredient practices.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use this detergent for best results in my washer?\u003c\/h3\u003e\n\u003cp\u003eMeasure according to your machine and soil level: the concentrated liquid needs only modest dosing, especially in HE washers. For heavily soiled loads, increase dosage slightly; for delicates or lightly soiled items, reduce the amount. Always follow garment care labels and your washer's instructions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHE machines: use recommended HE dosing to prevent over-sudsing.\u003c\/li\u003e\n  \u003cli\u003eStandard machines: follow bottle directions for load size and soil level.\u003c\/li\u003e\n  \u003cli\u003eStain pretreat: apply a small amount directly to stains before washing for tougher spots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Zum Laundry Soap Lavender is suited for households that prefer plant-forward, cruelty-free cleaning products with pleasant but not overpowering fragrance. It fits families, singles, and roommates who want a concentrated, HE-compatible detergent that cleans reliably while leaving laundry softly scented with lavender, cedar, and bergamot. If you prioritize recognizable ingredients, U.S. craftsmanship, and a milder scent profile, this 2-pack format keeps a steady supply on hand.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eMade with essential oils, coconut oil, baking soda, and vegetable glycerin.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many loads does one 64 fl oz bottle clean?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: One 64 fl oz bottle is concentrated for about 64 regular loads with recommended dosing, depending on soil level.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this detergent safe for high-efficiency (HE) washers?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Zum Lavender is low-sudsing and formulated to perform well in HE machines when dosed correctly.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Zum","offers":[{"title":"Default Title","offer_id":54587463532883,"sku":"B01LZ5XOWC","price":97.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1095\/4257\/2371\/files\/zum-laundry-soap-front-pack.jpg?v=1786705092","url":"https:\/\/findsworth.co.uk\/products\/zum-laundry-soap-lavender-concentrated-64-fl-oz-2-pack-he-safe-plant-forward-gentle-detergent","provider":"Findsworth","version":"1.0","type":"link"}