PATTERN Hydration Shampoo for Curly Hair 9.8 fl oz — Moisture-Rich, Sulfate-Free Formula with Biotin & Honey

PATTERN Hydration Shampoo is a creamy, moisture-focused cleanser formulated to gently remove buildup while nourishing 3a–4c curls with oils, biotin, honey, aloe vera and tea tree leaf oil.

This sulfate-free shampoo is designed for textured hair that needs cleansing without losing natural hydration. Enriched with a blend of ten plant oils plus biotin and soothing botanicals, it lifts dirt and product residue while supporting curl softness and manageability. It’s color-safe and crafted to produce a soft lather that won’t strip natural oils, making it a daily or weekly choice depending on your styling routine.

How does PATTERN Hydration Shampoo clean curly hair without drying it out?

The formula uses mild surfactants and a creamy base that create a gentle foam to lift grime and product buildup without aggressive stripping. A mix of nourishing oils and humectants helps restore slip and reduce friction, so curls retain moisture during the wash.

• Contains 10 botanical oils such as coconut, olive, avocado and sweet almond for emollience.
• Biotin supports hair resilience and improved texture during cleansing.
• Aloe vera and honey offer humectant and soothing effects for the scalp and strands.

Will this shampoo work for my curl pattern (3a–4c)?

Yes—PATTERN Hydration Shampoo was developed with a range of curly textures in mind, from loose waves to tight coils. The richer, creamier formula addresses the common needs of curly hair: moisture retention, detangling support, and gentle removal of styling buildup.

• Suitable for 3a through 4c curl types, improving manageability and softness.
• Helps reduce tangling by adding slip during the wash phase.
• Safe for color-treated curls, preserving vibrancy while cleansing.

What key ingredients should I expect and what do they do?

The shampoo brings together botanical oils, humectants and scalp-calming botanicals to balance cleansing with conditioning. Each ingredient contributes to softness, shine, or scalp comfort without heavy silicones or mineral oil.

• Ten nourishing oils including coconut and avocado provide smoothness and protection.
• Biotin supports surface strength and reduces the appearance of frizz-prone texture.
• Honey and aloe hydrate and soothe the scalp while tea tree leaf oil adds a refreshing botanical note.

How do I use it to get the best results?

Apply the shampoo to wet hair, focusing on the scalp to cleanse roots, then gently work the lather through the lengths. Rinse thoroughly and follow with a conditioner or a leave-in treatment to lock in moisture and define curls.

• Use enough product to create a gentle foam; avoid aggressive scrubbing.
• Pair with PATTERN Hydration Conditioner or a deep conditioner for weekly moisture treatments.
• Adjust frequency—daily for light buildup, weekly for heavy product routines.

Who is this for? PATTERN Hydration Shampoo is aimed at people with naturally curly or coily hair (types 3a–4c) who want a non-stripping cleanse that also nourishes. It’s a good fit for those with dry scalp or strands, color-treated curls, and anyone looking to reduce frizz while maintaining curl definition. If you prefer creamy, oil-enriched cleansing that balances moisture and cleanliness without mineral oil, this shampoo fits into a curl-care routine as a staple cleanser or a more frequent hydrating wash.

Ingredients

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Propanediol, Glycol Distearate, Argania Spinosa Kernel Oil, Cocos Nucifera (Coconut) Oil, Mel (Honey, Miel), Melaleuca Alternifolia (Tea Tree) Leaf Oil, Olea Europaea (Olive) Fruit Oil, Biotin, Persea Gratissima (Avocado) Oil, Ricinus Communis (Castor) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea) Butter, Aloe Barbadensis Leaf Juice, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Glycine Soja (Soybean) Oil, Glycine Soja (Soybean) Sterols, Glycolipids, Glycerin, Phospholipids, Amodimethicone, Guar Hydroxypropyltrimonium Chloride, Hydroxyethylcellulose, Lauryl Lactyl Lactate, Hydroxyacetophenone, PEG-150 Distearate, Parfum (Fragrance), Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Celluose, Phenoxyethanol, Citric Acid, PEG-150 Stearate, Disodium EDTA, PEG-1M, Stearic Acid, Sodium Hydroxide, Sodium Acetate, Potassium Sorbate, Sodium Benzoate, Linalool