PURA D'OR Biotin Shampoo for Thinning Hair — 16 fl oz Concentrated 17+ Herbal Blend, Aloe Vera Base

PURA D'OR Clinically Formulated Biotin Shampoo is a twice-concentrated, aloe vera–based hair cleanser designed to strengthen and add visible volume to thinning hair while serving as a gentle daily shampoo, conditioner and body wash.

This formula combines a 17+ ingredient herbal complex with biotin, plant oils and an organic aloe vera base that replaces plain water to deliver more nourishing actives per wash. The blend is crafted to hydrate the scalp, support stronger-looking strands and improve manageability without sulfates or parabens. A botanical Zen scent provides a light, fresh fragrance suitable for everyday use by both women and men.

How does this shampoo support fuller-looking hair?

The concentrated biotin and herbal blend target hair strength and surface volume by reducing friction, improving shine and helping hair appear denser. The aloe vera base carries active botanicals more effectively than a standard water base, helping deliver conditioning benefits with each cleanse.

• Twice-concentrated proprietary blend with biotin and 17+ herbal actives
• Plant oils (argan, black cumin seed) for moisture and shine
• Aloe vera base for improved delivery of nourishing ingredients

Is this safe for daily use and color-treated hair?

The formulation is designed for everyday use and is free from sulfates and parabens that can strip or dull color. It functions as a gentle daily shampoo while also serving as a combined conditioner and body wash when you want a simplified routine.

• Daily-use strength without harsh sulfates
• Suitable for color-treated and dry, damaged hair
• Multi-purpose 3-in-1 shampoo, conditioner and body wash

What key ingredients are included and what do they do?

The formula blends vitamins, plant extracts and oils selected to moisturize the scalp and improve hair appearance. Ingredients such as nettle extract, pumpkin seed and black cumin seed oil complement biotin to help reduce breakage and support smoother, more manageable hair.

• Biotin: supports visibly stronger-looking strands and resilience
• Nettle and pumpkin seed: botanical extracts for scalp nourishment
• Argan and vitamin E oils: add moisture and enhance shine

How should I use the product for best results?

Use as your regular shampoo: apply to wet hair, lather, rinse and repeat if needed. For a streamlined routine, it can also act as a light conditioner or body wash—ideal for travel or busy mornings when you want fewer products.

• Apply to wet hair, massage into scalp, rinse thoroughly
• Use daily or alternate with targeted treatments
• Works as a 3-in-1 product: shampoo, conditioner and body wash

Who is this for: PURA D'OR Clinically Formulated Biotin Shampoo is aimed at people seeking a concentrated, plant-forward hair cleanser that improves manageability and boosts visible volume without harsh detergents. It is appropriate for men and women with thinning, dry or color-treated hair who want a streamlined routine with botanical ingredients and a light botanical scent.

Ingredients

Decolorized Aloe Barbadensis (Aloe Vera) Leaf Juice*, Sodium Laurylglucosides Hydroxypropylsulfonate, Hydroxypropyl Bis-Hydroxyethyldimonium Chloride, Cocamidopropyl Hydroxysultaine, Sodium Cocoamphoacetate, Polyquaternium-73, Cocamide Mipa, Melaleuca Alternifolia (Tea Tree) Leaf Oil*, Argania Spinosa (Argan) Kernel Oil*, Biotin (Vitamin H), Nigella Sativa (Black Cumin) Seed Oil, Cymbopogon Flexuosus (Lemongrass) Oil*, Emblica Officinalis (Amla) Oil*, Grateloupia Elliptica (Red Korean Seaweed) Extract, Urtica Dioica (Nettle) Leaf Extract, Serenoa Serrulata (Saw Palmetto) Extract, Cedrus Atlantica (Cedarwood) Bark Oil*, Rosmarinus Officinalis (Rosemary) Leaf Oil*, Salvia Sclarea (Clary Sage) Oil*, Polygonum Multiflorum (He Shou Wu) Root Extract, Citrus Limon (Lemon) Peel Oil*, Citrus Grandis (Grapefruit) Seed Extract*, Hibiscus Sabdariffa (Hibiscus) Flower Extract, Niacin, Cucurbita Pepo (Pumpkin) Seed Oil, Pygeum Africanum Extract, Zinc Gluconate, Tocopherol (Vitamin E), Soy Isoflavones**, Beta-Sitosterol, Camellia Sinensis (Green Tea) Leaf Extract, Xylityl Sesquicaprylate, Lactobacillus Ferment, Salix Nigra (Willow) Bark Extract, Citric Acid. *Certified Organic Ingredients **NON-GMO